Turn Your Tax Savings Into Charitable Impact

What if your charitable giving could cost you significantly less—or potentially nothing at all? Through strategic donation of appreciated assets, clients can unlock powerful tax advantages that essentially allow Uncle Sam to co-fund their philanthropy.

Case Study: How Alice Gave $10,000 for Just $4,396

Alice wants to support our Stronger Together Fund with a $10,000 gift. She earns $500,000+ annually and owns Apple stock purchased over 20 years ago (original cost: $2,000, current value: $10,000).

Traditional Cash Gift:

  • Alice's actual cost after tax savings: $6,300
  • Government subsidy through deductions: $3,700

Strategic Stock Gift:

  • Alice's actual cost after all tax benefits: $4,396
  • Government subsidy through deductions + avoided capital gains: $5,604
  • Alice saves an additional $1,904 compared to cash

The Bottom Line: By donating appreciated stock instead of cash, Alice reduces her personal cost by 30% while making the exact same charitable impact. The tax system essentially provides a $1,904 bonus for choosing the smarter giving strategy.

Why This Works So Well:

  • Clients avoid capital gains taxes they'd pay if selling assets
  • Full fair market value qualifies for charitable deductions
  • Higher tax brackets = greater government co-funding of gifts
  • Strategy works for stocks, real estate, and business interests

The Opportunity: With only 19.2% of advisors regularly discussing charitable giving, you can differentiate yourself by showing clients how to maximize their generosity while minimizing their cost—turning tax strategy into meaningful impact.

The Community Foundation handles all transfer complexities, making execution seamless while opening natural conversations about legacy planning and long-term philanthropic goals.